BOT MITIGATION

Get your product
into the hands
of real fans

With the world's best bot mitigation, EQL makes sure only those who play fair are rewarded.
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Do your launches still look like this?

Does the paw print count?

I do not have time for this

The old cart-disappearing act

Broken sites = broken hearts

Does the paw print count?

I do not have time for this

The old cart-disappearing act

Broken sites = broken hearts

If so, you need EQL.
If so,
you need EQL.
Meet the launch platform that doesn’t make you or your fans jump through hoops to prevent bots and bad actors.
Get started
EQL has analyzed more than 200 million signals across 5,000+ launches. We apply this data to every launch. To date, EQL has  prevented 1 million+ products from landing into the wrong hands.
To date, EQL has analyzed more than 200 million signals from entrants and prevented more than 1 million bad actors from securing products
BUSINESS OF FASHION
“In terms of the bot community, a lot of the bots that were used for raffles have given up entirely on EQL, saying that they filter very hard.”
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How it works

EQL takes an unconventional approach to bot mitigation
EQL silently accepts every entry and analyzes signals on the back end, leaving bad actors wondering if they were detected or just unlucky.
Analyzing a massive number of signals gives us a holistic picture of each entrant. Every time an entrant tries to game the system, their chances get lowered.
Our internal fraud and abuse engine uses a mix of AI along with human-powered learnings from past launches to paint a clear picture of who’s a real fan and who isn’t.

Letting everyone in

EQL silently accepts every entry and analyzes signals on the back end, leaving bad actors wondering if they were detected or just unlucky.

Sussing out all sus behavior

Our internal fraud and abuse engine uses a mix of AI along with human-powered learnings from past launches to paint a clear picture of who’s a real fan and who isn’t.

AI and human intelligence

Our internal fraud and abuse engine uses a mix of AI along with human-powered learnings from past launches to paint a clear picture of who’s a real fan and who isn’t.

Learn more from EQL’s CTO on what makes our bot mitigation so unique.

We look at signals from the start of each entry to it's submission to get a full picture of each entrant's intentions.
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Giving Art Back to the People with Chuck Sperry

In March of 2023, bots descended upon Chuck Sperry's website, generating a staggering 2.3 million automated refreshes in just two minutes. The surge caused it to crash.
He promised his fans he’d find a solution, and within just a few months, he delivered on that promise through EQL.
1.9K
Editions of Chuck's art in the hands of real fans
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Wynyard Coin Centre Renews Passion through Fair Launches

Wynyard Coin Centre has been a pillar of the numismatist community since 1966. However, in the last year, Wynyard’s staff began to notice it wasn’t just collectors or hobbyists that were clamoring for their coins. Read how EQL brought fairness back to their community
230+
Bad actors stopped from winning coins
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View all case studies

FAQs

How is EQL’s bot mitigation different from competitors?
Check out this blog from our CTO, Patrick Donelan, on why EQL’s approach to bot mitigation bucks convention.
How does EQL block bots if you accept every entry?
Unlike queuing and other solutions for high-heat launches, EQL lets everyone in, and then analyzes multiple signals of that entrant’s behavior before choosing successful entries. This gives us a much clearer picture on who is playing fair, and who is using suspicious mechanisms on entry.
How does EQL prevent duplicate entries?
We rely on our propriety back-end tech to filter out duplicate entries by looking a multiple signals per entrant, making sure only those who play by the rules are selected.
See all FAQs
Protect your launches from chaos with EQL
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