Unbox a better way
to launch

Collectibles

Keep your collectible launches in perfect condition with an industry-leading tech solution that’s ready for the fan frenzy.

"I actually love this. Gives us a real chance to get a product without having to worry about the bots!"

ENTRANT, TOPPS SAPPHIRE

Why the most in-demand collectible brands work with EQL

Tech that can handle the heat

Our platform was purpose-built for intense demand, so your site won’t crash, and your fans won’t be stuck in an endless queue.

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Trusted Reliability
Bot Mitigation
Real fans to the front

Our industry-leading bot-beating technology filters out bad actors and makes sure your product ends up in the hands of true fans, not profit-hungry resellers.

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Level the playing field

Give disappointed fans a silver lining: thanks to our unique EQLizer algorithm, any fans who miss out on one drop will get a better shot on the next.

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always fair

See how brands level up launches with EQL

Concepts x Nike SB Dunk Low Orange Lobster with EQL
Travi Scott merch, an EQL launch
Carrots x Crocs with EQL
LeBron Mamba City Edition Jersey, an EQL launch
Nike Dunk Low Panda, an EQL launch
Travis Scott T-Shirt, an EQL launch
Air Jordan 5 Retro UNC, an EQL launch
X

Wynyard Coin Centre began to notice that their hottest coin drops were selling out in a matter of seconds. That's when they turned to EQL to make coin launches fair again for their loyal audience of collectors.

Read the case study
X

Wynyard Coin Centre began to notice that their hottest coin drops were selling out in a matter of seconds. That's when they turned to EQL to make coin launches fair again for their loyal audience of collectors.

Read the case study
X

Wynyard Coin Centre began to notice that their hottest coin drops were selling out in a matter of seconds. That's when they turned to EQL to make coin launches fair again for their loyal audience of collectors.

Read the case study
X

Wynyard Coin Centre began to notice that their hottest coin drops were selling out in a matter of seconds. That's when they turned to EQL to make coin launches fair again for their loyal audience of collectors.

Read the case study
Get more from your launches
✓  Chaos-proof technology helps you manage demand
✓  EQLizer gets products to fans, creating even more fans
✓  Revenue maximizers connect launches to your future growth
✓  Fan-first experience turns product passion into brand loyalty

Interested in getting a demo of how EQL works? Fill in your details below and we'll be in touch to organise a time that suits you.

COMMERCE BUILT FOR PASSION