What is a launch strategy for ecommerce? How is it different than a product drop? And how do you create winning one? We lay out all the answers in this blog.
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How to launch your hottest retail products: FCFS, queues, raffles and more
Product launches offer a massive opportunity for brands, but it's important to choose the right launch mechanism. Understand the pros and cons to make the best decision for your brand.
How to launch your hottest retail products: FCFS, queues, raffles and more
Product launches offer a massive opportunity for brands, but it's important to choose the right launch mechanism. Understand the pros and cons to make the best decision for your brand.
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Brand Collabs 101: How to maximize your brand’s big moment
Collabs present a massive opportunity to get fans stoked, expand your audience, and take your brand in a new direction. Here’s what you need to know to get it right.
Brand Collabs 101: How to maximize your brand’s big moment
Collabs present a massive opportunity to get fans stoked, expand your audience, and take your brand in a new direction. Here’s what you need to know to get it right.
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Kicks and culture: A deep dive into 2024 (and what’s still to come) with Sneaker Freaker
We sat down with Woody of Sneaker Freaker to talk about what’s blown his mind so far, and what he’s most looking forward to in the next few months.
Kicks and culture: A deep dive into 2024 (and what’s still to come) with Sneaker Freaker
We sat down with Woody of Sneaker Freaker to talk about what’s blown his mind so far, and what he’s most looking forward to in the next few months.
Redefine launch success by turning those L’s into loyalty
Here’s how to keep fans feeling engaged and appreciated when heat is high and L’s are all too common.
Redefine launch success by turning those L’s into loyalty
Here’s how to keep fans feeling engaged and appreciated when heat is high and L’s are all too common.
6 Lessons for brands from San Diego Comic-Con 2024
Team EQL picked up some interesting insights for brands as we look to finish out 2024 and head into 2025.
6 Lessons for brands from San Diego Comic-Con 2024
Team EQL picked up some interesting insights for brands as we look to finish out 2024 and head into 2025.
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