Catching the Daniel Arsham x Tiffany & Co. x Pokemon Collaboration
What happens when you combine the playfulness and enduring popularity of the Pokemon franchise, the elegance and luxury that are synonymous with Tiffany & Co., and the quirky vision of visual artist Daniel Arsham? A one-of-a-kind triple collab that we can’t get enough of.
The collection, launched today via EQL, features a beloved lineup of Pokémon reimagined as high-end jewelry pieces, but the star of the show is an 18-karat gold, diamond-accented Pikachu pendant. It's certainly giving new meaning to "shiny Pokémon".
The Very Best of Art, Fashion, and Pop Culture
Tiffany & Co., synonymous with timeless elegance, has a long-standing history with contemporary artist Daniel Arsham. In prior Tiffany & Arsham Studio collaborations, Arsham has reimagined the iconic Tiffany box as a time-eroded artifact discovered long in the future. It's in keeping with Arsham's signature Future Relics aesthetic, which depicts everyday objects as future archeological discoveries, weathered and worn by the sands of time.
This latest collaboration also isn’t the Pokémon franchise's first time getting the Arsham treatment. Last year, Arsham released "A Ripple in Time," an animated short film that sees Ash Ketchum and Pikachu getting mysteriously launched far into the future when the city has become abandoned, overgrown by nature, and populated only by ancient, crystallized statues of Pokémon. A sculptural art exhibit accompanied the video, along with a Pokemon GO spinoff quest.
Now, all three powerhouse brands' unique visions meet for the first time for a marriage of worlds that promises to captivate fans and collectors alike.
A New Generation
Wannabe trainers can catch six Generation 1 Pokémon in this collection: Charmander, Squirtle, Jigglypuff, Cubone, Mew, and, of course, Pikachu. But while they're familiar characters, you've never seen them like this before. The whole crew is available as oxidized sterling silver pendants, with diamond accents adding the touches of erosion that mimic Arsham's sculptural series.
Necklaces with lone Pokémon pendants (available in two sizes each) can be purchased for fans who want to show off their favorites, but if you just can't choose, the capsule collection also features a charm necklace with all six characters. Only Pikachu is additionally available as a pendant in solid 18k yellow gold with diamonds— and it comes with an addition we expect to see collectors go wild for.
We Choose You, Tiffany Blue!
All pieces of the collection will come packaged in a co-branded box in the iconic Tiffany blue. However, only the gold Pikachu arrives in a Tiffany blue Pokéball (and we're kind of obsessed with it).
The whole collection is truly a work of art, but this classy glow-up for one of our favorite symbols of childhood nostalgia (and the always-evolving Pokémon fandom) was the icing on the cake. It's certainly caught the hearts of the fan community, which has been steadily buzzing about the collection since it was announced.
Limited-Edition Magic
As with any collaboration of this magnitude, exclusivity is key. The Tiffany & Co x Daniel Arsham x Pokemon collection is a limited-edition release, adding the element of rarity that gets collectors traveling across the land, searching far and wide to get their hands on it. Demand is high for the collection, but time will tell just how low the catch rate is for these captivating creatures.
How to Catch 'Em All
The collaborative release landed just in time for the holiday season, powered by EQL, closing November 21 at 9pm ET. They’ll also be available beginning December 2023 at two Tiffany & Co locations: the Landmark location in New York City, and the brand's Omotesando store in Tokyo.
To learn more about launches run by EQL, visit EQL.com.
